SEO

SEO is yet another three letter acronym that people throw around and they don’t even always know what SEO even means. SEO is a three letter acronym short for Search Engine Optimization. Search engine optimization about trying to rank higher in search engines. To rank higher you make changes to your website that make it easier for search engines to understand your content. Also, it can mean getting links from other websites.

SMO/Google Adwords

Pay-per-click means that someone advertising will pay every time a visitor clicks on their advert and is then taken to the advertiser’s website. You can use AdWords to bring targeted traffic to your web site by creating ads and choosing keywords related to your business. Advertisers do not pay to create their adverts (ads) with AdWords, it is totally free and as many ads can be created as required. AdWords will then place your ads on Google when people search for your specified keywords. AdWords is a pay-per-click system so the only time you pay is when AdWords brings targeted users to your web site. If your ad is displayed 10 times or 10.000 times…. you don’t pay anything. You only pay if someone clicks on your ad.

SMS/Email Marketing

Our contacts database will help you send the right communications, to the right people at the right time.  With all of your data in one place, keeping in touch with your customers is simple. Email is still one of the best ways of communicating with your customers.  Build relationships, send offers to the right people at the right time, track response rates and follow up.

Facebook Ads

Facebook Advertising is a powerful platform to target new users and give your contest and/or content a boost! With your contest you likely want to generate leads (as potential clients in the future) and generate a stronger social fanbase (more fans). It’s crucial that you target those who aren’t your existing fans and broaden the awareness of your business and contest.